Emma has been with premium steak restaurant concept Hawksmoor for 18 months, where she leads marketing across the UK and US businesses. She was one of the founding team behind Gail's Bakery in 2004, where she helped create the original brand concept and touchpoints as marketing director for ten years. Emma also created and was managing director at award-winning pizza restaurant brand Radio Alice, now operating as Berberè Pizzeria, a joint venture with Azzurri Group.